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Brand rewired : connecting intellectual property, branding, and creativity strategy
Başlık:
Brand rewired : connecting intellectual property, branding, and creativity strategy
ISBN:
9780470575420
Yazar:
Yayım Bilgisi:
Hoboken, N.J. : Wiley, 2010
Fiziksel Açıklamalar:
xvi, 224 s. : şkl. ; 24 cm.
Genel Not:
Kaynakça var.